This is the reason you should know about GWM
Since the debut of GWM in South Africa seven years ago, the motor manufacturing company has recently achieved its 50 000th sale in the country, which is an important milestone for the company and the evolution of the brand in South Africa.
“We are extremely grateful for the trust that our customers have shown in us,” says GWM South Africa CEO, Tony Pinfold. “In fact, the public has welcomed this brand in a way that must have taken some established players by surprise. We believe our growth has been made possible by GWM quickly establishing a reputation for selling quality, high-value products,” Pinfold explains.
According to GWM, affordability is the key, and people will be glad to hear that in celebration of the 50 000th sale, GWM is reducing the reatil pricing over the entire model line-up.
“GWM was, is and will always be a value for money brand,” Pinfold continues. “Consumers are under immense pressure at the moment, and it’s unfortunately likely to remain that way for the foreseeable future,” he predicts. “But we have some great news for them.”
The improved economies of scale that followed as a direct consequence of the investment by listed company Super Group earlier this year has now enabled GWM South Africa to make the bold decision to reduce retail pricing across its entire model line-up.
“This price reduction places our high quality, new vehicles within the financial reach of a much bigger audience. As a brand that has built itself on the foundation of offering great value for money, this is what we believe the consumer expects from us,” Pinfold concludes.