A ‘punny’ way of talking about road safety
November 11, 2015
The Utah Department of Transportation is getting people to talk about road safety and cell phone use while driving in the most creative way. They are posting slightly suggestive puns on electronic billboards along the roadway.
NBC News reports that a message telling motorists to “Get your head out of your apps” is one of many that are part of the Salt Lake City COT’s “Message Monday” program to raise driver awareness and start discussions about driver distractions.
John Gleason, the UTAH DOT spokesman says, “We take a lighthearted approach, but make no mistake – this is a very serious issue. People are dying on our roads and we want to do something to get people’s attention, and to get people talking.”
Other sign messages include:
- “Steering wheel: not a hands free device.”
- “Work-zone safety – we don’t speed through your office.”
- “Control your fate, texting can wait.”
- “That seat belt looks good on you.”
- “Turn signals: the original instant message.”
- “Happy Columbus Day. Discover your turn signal”
It appears that while many people praise the signs, some motorists who “understand the concern,” don’t find it appropriate. 8% of motorists who took part in the local KSL radio Facebook poll found it offensive.
What do you think? We personally LOVE the idea!
Source: Jalopnik